Craig Roberts Associates provides lighting design services for institutions, 5-star resorts, and celebrities all over the world. The company’s titular owner needed rebranding and a website that reflected their stellar portfolio.
The website concepts heavily relied on their amazing project photography portfolio to make a strong initial visual impact to visitors. Various UI designs were proposed. One concept used an RGB palette for navigation elements. The portfolio section was designed to have a mobile bias. Each project is organized into a scrollable row for quick review.